If there’s anything that succinctly sums up the western political climate over the last few years it’s ‘Fake News’ winning the American Dialect Society’s ‘Word of the Year’ in 2017. Being ‘economical with the truth’ has been conjoined with politics since Plato donned a toga, yet political falsehood has seen an exponential rise in the last […]
Read More No Deal, No Problem says Tony Abbott | Here’s why he’s Completely WrongDeep down in the depths of your National Office almost certainly sits a large team of thoroughly overworked Customer Service Advisors – surrounded by multi-coloured tangled wires, uncomfortable headsets and the continuous sound of wait time notifications. If your business considers itself to have any semblance of technology then one of these begrudging basement dwellers […]
Read More Try Being More Conversational on Social Media And See What HappensThe video game industry is truly unrecognisable from its formative years – a once ugly duckling that’s transformed into a beautiful, albeit extremely greedy swan. In the past gaming was a hobby (wrongly) associated with society’s rejects and lonely men in their parent’s basements but it’s exploded with acceptance to be a huge part of […]
Read More Why you should look at the Video Games Industry for Social Media Innovation
Matt Adkin 